Choosing a streaming service in 2025 Looking beyond the price is crucial. Evaluate plans, number of screens, and whether 4K is available. Platforms like Netflix, Prime Video, Max, Disney+, Globoplay, Apple TV+, Paramount+, and Looke offer different combinations of catalogs, free trials, and annual discounts.

This guide provides an overview of the market in Brazil and shows practical examples of pricing and features. You'll see where there are free trials, ad-supported options, and Platinum or Premium plans that change the cost-benefit ratio.

When comparing, consider what you consume most: movies or series, live sports or linear channels. It's also important to understand how mergers and bundles affect the total catalog and whether it's worth paying more for specific curation.

Key Conclusions

• Compare price per screen and quality (4K) before subscribing.
• Take advantage of free trials and annual discounts when available.
• Choose platforms that cater to your taste in movies, series, or live content.
• Check the sharing policies and ad presence in the entry-level plans.
• Use price examples to calculate your actual monthly cost based on your usage.

Overview of the streaming market in Brazil in 2025

The national market has entered a cycle of consolidation and differentiation. Mergers and new plans with advertising have changed the way platforms price catalogs and attract subscribers.

What has changed: In June 2024, Star+ was incorporated into Disney+, bringing ESPN and ESPN3 to Standard plans and all ESPN channels to Premium. This strategy affects sports content and the price perceived by consumers.

Key players: Netflix, Prime Video, Max (HBO Max), and Disney+ remain at the top, while Globoplay leads in national content. Alternatives such as Apple TV+, Paramount+, Looke, MUBI, and Crunchyroll cater to specific niches.

Plans with ads have become more common — for example, Netflix Standard with ads and Netflix Max Basic with ads in annual offers. Bundles with carriers and marketplaces, as well as discounts like Meli+, reduce the effective cost and help control churn.

How to use this ranking to find the best streaming service.

With clear criteria, you can find the option that delivers what you really want to see. Use the ranking as a practical filter: prices, catalog, screens, and quality matter differently depending on your profile.

Criteria evaluated

Monthly price vs. annual price: Compare prices and calculate real savings. For example, Prime Video has an annual option (~R$ 166.80) and a 30-day free trial.

Free trials: Check availability: Prime Video 30 days; Globoplay, Paramount+, and Apple TV+ 7 days.

Catalog and variety: Evaluate genres and original productions to see if the content meets your interests in movies, series, and documentaries.

Screens and simultaneous screens: Check limits (2 to 5 screens), profiles, and downloads for family use.

• Quality: Only pay for 4K/HDR and Dolby Atmos if your TV and internet connection support it.
• Extra benefits: think free shipping with Prime and live channels on certain plans.
• Limitations: advertisements, sharing rules, and the absence of titles may influence the decision.

Practical summary: Filter by option that fits your budget and your spending habits. Reassess subscriptions every three months to avoid paying for something you don't use.

Quick comparison: plans, prices and free trials today

Next, see in just a few minutes how prices and trial periods compare among the main platforms in Brazil. Use this summary to identify which plan offers the best value for your annual usage.

Entry and annual fees

Prime Video: R$ 19.90/month or R$ 166.80/year, with 30 days freeA good annual cost for those who want a broad catalog.

Max (HBO Max)Basic with ads R$ 22.90/month (annual), Standard R$ 34.90/month (annual) and Platinum R$ 44.90/month (annual) — Platinum includes 4K and up to 4 simultaneous screens.

Netflix: R$ 20.90 (with ads), R$ 44.90 (Standard) and R$ 59.90 (Premium); there is no annual option.

GloboplayStandard with ads: R$ 14.90/month on an annual plan (3 screens); Premium: R$ 19.90/month on an annual plan (5 screens, 26 channels, download).

Disney+Standard with ads R$ 27.99; Standard R$ 46.90; Premium R$ 66.90 — ESPN included in specific tiers.

Apple TV+R$ 29.90/month, 7 days free (3 months with the purchase of an Apple device).

Paramount+R$ 18.90/month, 7 days free.

LookeR$ 12.49/month or R$ 149.90/year, no trial period.

Where free trials and bigger discounts are still available

The free trial period is still available on Prime Video (30 days), Apple TV+, and Paramount+ (7 days). Looke doesn't offer a trial, but it has the lowest annual price.

Quick tip: Compare price per screen and calculate your annual cost. Seasonal promotions and bundles with carriers can reduce the effective subscription price.

Price and payment methods: where to really save money

The billing method and agreements between companies directly impact the price of your subscription. Consider whether paying monthly or choosing an annual plan is more worthwhile before making your decision.

Monthly vs. annual plans: when does it pay off?

Annual plans often reduce the effective price. For example, the annual Amazon Prime subscription (R$ 166.80) can save you around R$ 72 compared to paying monthly.

Globoplay offers approximately a 30% discount on annual subscriptions. Consider how long you will use the service: paying annually only makes sense if you plan to use it frequently.

Partnerships with operators and packages that lower the subscription cost.

Convergent operators and packages may include subscriptions within the internet/TV package. Claro, for example, may waive Globoplay in some packages.

TIM and Vivo sometimes offer Paramount+ or other platforms as a bonus. Programs like Meli+ offer 30% off Max and add-ons to Disney+ Standard with ads.

Check payment methods (card, bank slip, PIX) and loyalty clauses. Billing cycles and minimum commitment periods can affect the actual savings.

Catalog and genres: films, series, and original productions that make a difference.

The composition of catalog It makes a difference for those who want recent movies, award-winning series, or live content.

Marvel, Star Wars, Pixar e ESPN no Disney+

Disney+ It brings together Disney, Pixar, Marvel, Star Wars, and ESPN. These franchises increase the appeal for fans of both feature films and new releases. If you're looking for movies with a large audience, the catalog here is quite substantial.

Soap operas, reality shows, and live channels on Globoplay.

Globoplay leads in soap operas and reality shows, with BBB 24/7 and up to 26 live channels. For those who want linear content and national entertainment, the offering is specific and consistent.

Award-winning series and independent films on Max

Max features series like Game of Thrones and The Last of Us, as well as independent films and sporting events like the Champions League. It's the choice for those who prioritize prestigious titles.

Variety and Originals on Prime Video and Netflix

Prime Video and Netflix support large variety with original productions like The Boys and Stranger Things. These original productions They build customer loyalty and maintain exclusive releases.

Simultaneous screens and transmission quality

Before signing up for a subscription, understand how many screens and what quality each plan offers. The choice impacts how your family shares the bill and the experience on TVs and mobile phones.

4K, HDR, and Dolby Atmos: which plans deliver them?

Max Platinum brings 4K e Dolby Atmos Netflix Premium also supports 4K HDR on up to 4 screens.

Disney+ Premium allows up to 4 streams and 4K, with full ESPN coverage at high levels. Apple TV+ offers 4K on its original content and uses Family Sharing (up to 6 accounts).

Profile limits and offline downloads per platform

Globoplay Premium stands out with 5 screens, live channels, and downloads. Prime Video allows up to 3 streams.

Download limits vary: for example, Max may offer between 30 and 100 titles depending on the plan. Separate profiles help with parental controls and recommendations.

What to check before signing: Check how many simultaneous screens the plan allows; confirm that the quality you need (4K/HDR/Dolby) is at the highest level; test access on multiple devices to avoid incompatibilities.

Max (HBO Max): premium series, sports, and 4K

For those seeking award-winning titles and live matches, the hbo max It stands out. The platform blends original productions and catalogs of major franchises, in addition to broadcasting sporting events.

Basic plans with ads, Standard and Platinum: what changes

There are three levels: Basic with ads (R$ 22.90/year or R$ 29.90/month), Standard (R$ 34.90/year or R$ 44.90/month) and Platinum (R$ 44.90/year or R$ 55.90/month).

Platinum offers 4KDolby Atmos, up to 4 simultaneous devices and up to 100 downloads. Plans with ads reduce benefits and may restrict payment methods.

Catalog highlights and live streaming

O catalog It includes Game of Thrones, The Last of Us, DC titles, Friends, Harry Potter, and Barbie. Broadcasts cover the Champions League and local championships.

As series and the movies The collection maintains its appeal for those seeking prestigious content.

Who it's worth watching for and points to consider.

O hbo max It's worthwhile for those who prioritize technical quality and live events. The Platinum plan is recommended for families with 4K TVs who want superior sound and picture quality.

Be aware: the ad-supported plan has fewer features, and the Platinum plan can be expensive without a discount. Annual plans and plans via Meli+ offer up to 30% off, improving the value for money.

Amazon Prime Video: value for money and benefits package

Prime Video combines competitive pricing with a range of benefits. which goes beyond the catalog. The single plan costs R$ 19.90/month or R$ 166.80/year and offers a 30-day free trial.

Annual pricing, free trial, and Amazon Prime integration.

The subscription includes the ecosystem. Amazon PrimeWith eligible shipping, Prime Music and Prime Reading are also included. This extends the benefits beyond video and increases the perceived value of the annual price.

The 30-day trial allows you to evaluate navigation, recommendations, and access to the collection without any commitment.

Originals and sports: titles and live broadcasts

The catalog features strong originals like The Boys and The Marvelous Mrs. Maisel, as well as Rings of Power and licensed films. Sporting events appear in specific windows and through paid channels within the app.

When choosing Prime Video as your primary option

Choose Prime Video if you shop on Amazon and want to combine benefits. It offers up to 3 simultaneous streams and 6 profiles, with 4K support for select titles.

Generally speaking, the combination of catalog, benefits The price makes it worthwhile for small families and those seeking value for money.

Netflix: variety, interface, and sharing limitations

For those seeking a wide variety of options and personalized recommendations. Netflix usually provides a solid foundation. The interface is fluid, the apps are stable, and the curated selection highlights both new releases and classic titles.

Plans with and without ads; 1080p vs. 4K

Current plans range from Standard with ads (R$ 20.90/month, 1080p, 2 screens) to Premium (R$ 59.90, 4K HDR, 4 screens).

The ad-free Standard plan costs R$ 44.90 and allows for 2 screens, with the option to add an extra subscriber for R$ 12.90. There is no annual plan or free trial.

Originals that pull the signature

Productions such as Stranger Things, The Crown Round 6 keeps the platform relevant for those seeking exclusive series and movies.

It's a shame there's no annual discount; in the long run, the price weighs more heavily than with competitors that offer annual cycles.

Pay attention to account usage: Sharing has become more restricted, and access outside the home may require extra payments. For those who need 4K and multiple screens, Premium is still the recommended choice.

Globoplay: leader in national content and live channels.

Globoplay's offering combines a catalog of soap operas with access to live channels and real-time events. This makes it attractive to those who want both traditional and on-demand TV in the same place.

Plans, BBB 24 hours and combos

Plans: The annual Standard plan with ads costs 12 installments of R$ 14.90 (3 screens, BBB 24h). The annual Premium plan costs 12 installments of R$ 19.90 and includes 5 screens, 26 live channels, and offline downloads.

Highlights: Brazilian soap operas, series, and live programs, with extensive coverage of journalism and documentaries in the catalog. The continuous broadcast of BBB (Big Brother Brazil) differentiates the platform from other offerings.

Bundles and access: There are packages with Telecine, Premiere, and Combate that expand the selection of movies and sports. Operators like Claro and Vivo sometimes reduce or eliminate the subscription price through packages, and some promotions offer a 7-day trial.

Who should it be used by? Those looking for national content, linear channels, and easy downloading will find Globoplay a balanced option in terms of price, screen size, and features.

Disney+: family, franchises, and ESPN all in one place.

Disney+ brings together well-known franchises and sporting events in a single app. The integration of Star+ brought channels and content that were previously separate.

Standard, Standard with ads, and Premium plans.

There are three options: Standard with ads for R$ 27.99/month (includes ESPN and ESPN3), Standard for R$ 46.90/month (ESPN and ESPN3), and Premium for R$ 66.90/month (all ESPN channels).

Premium allows up to 4 simultaneous streams and 4K resolution, ideal for those who want high-quality video on a large TV.

Marvel, Star Wars, Pixar, and sports: why it could be your main platform.

The catalog includes Disney, Pixar, Marvel, Star Wars, and National Geographic, in addition to the collection from the former Star+.

Advantage: It centralizes movies, series, and sports channels in the same app, with children's profiles and parental controls that help families.

It's worthwhile for those who want to combine franchises and sports. It's a shame there isn't a comprehensive free trial at the moment, which requires a direct decision when subscribing to the plan.

Apple TV+: cinematic quality and curated catalog

A Apple TV+ It prioritizes a concise catalog and cinematic-quality production. The proposal is less volume and more award-winning titles, focusing on... quality technique and narrative.

Apple One, family sharing, and trial period

A subscription It costs R$ 29.90/month, with period 7 days free (or 3 months with the purchase of an Apple device). Apple One includes the plan starting at R$ 42.90/month, which can reduce the cost for those who use other Apple services.

Access allows family sharing with up to 6 people, increasing the value for families using iPhone, iPad, or Apple TV. original productions — such as Ted Lasso, Ruptura and The Morning Show — are the highlights.

If you prefer cinematic experiences over quantity, Apple TV+ is an option that prioritizes image, sound, and curation. Support for 4K HDR and Dolby Atmos enhances the viewing experience for those watching on large screens.

Paramount+ and Looke: affordable alternatives and dedicated catalogs.

For those looking to expand their collection without spending too much, Paramount+ and Looke are interesting options. Both offer focused content and affordable prices for additional subscriptions.

Paramount+ It costs R$18.90/month and includes a 7-day free trial. The catalog includes brands like Nickelodeon, MTV, and Comedy Central, as well as children's content and occasional sports. It's a good entry point for families with children.

Looke It has a reduced price: R$ 12.49/month or R$ 149.90/year, without a free trial. The focus is on classic and independent films, and the platform allows individual rentals — ideal for paying only for the film you want to watch.

When to choose each platform

If you need children's programming and branded series, Paramount+ offers a targeted catalog and a useful trial period to evaluate the content.

If your priority is saving money and accessing films outside the commercial circuit, Looke offers an independent catalog and the flexibility of individual rentals.

Final tip: Check the plan, device access, and compatibility before subscribing. These platforms work well as complements to the larger platforms, filling gaps in the catalog with a low investment.

Who offers the best value for money in 2025?

Choosing based on usage profile resolves most cost-effectiveness concerns. Here are practical choices by audience and scenario, focusing on price, screens, and benefits.

Usage profiles

Family: Globoplay Premium (5 screens) and Disney+ Premium (up to 4) tend to be better suited for those who share an account.

Film buff: Max Platinum and Apple TV+ deliver curated content, 4K quality, and high-quality sound for those who value movies and series.

Sports: Disney+ and Max stand out for international events; Globoplay wins in live channels and reality shows.

Soap operas and national content: Globoplay is the benchmark for catalog and linear programming.

Tight budget: Looke and Paramount+ are inexpensive options to complete your collection without breaking the bank.

Quick choices by scenario

To save money: Prime Video is the balanced option: R$ 19.90/month or R$ 166.80/year + 30-day trial and extra benefits.

View in 4K: Opt for Max Platinum or Netflix Premium, which offer 4K and multiple screens.

Split screens: Globoplay Premium and Disney+ Premium are strong contenders for large families.

Watch live: Globoplay surpasses Globoplay in terms of channels and reality shows; for international sports, add Disney+ or Max.

Helpful tip: When considering the balance between price and benefits, it's worthwhile to combine a main option (daily content) with a seasonal supplement.

Practical tips for canceling your subscription without paying extra.

Close a subscription Saving money requires a simple step-by-step approach: test, compare, and take advantage of packages. Use the free trials to check the catalog, navigation, and compatibility with your devices.

Take advantage of discounted trial and annual periods.

Activate the period Take advantage of the 30-day trial of Prime Video and the 7-day trial of Globoplay, Apple TV+, and Paramount+ before deciding. Tests show if the catalog really matches your needs.

Choose the annual plan when the savings are clear. Calculate the... price Monthly equivalent to see the real benefit before committing.

Monitor promotions from carriers and programs like Meli+.

Check out carrier offers: TIM may include Paramount+; Claro sometimes offers Globoplay for free; Vivo has promotional packages with content. Also check Meli+ — there are discounts of up to 30% on Max and Disney+ Standard with ads.

ExampleTaking advantage of 30% off Max through Meli+ or using a carrier's package reduces costs. Centralizing billing into a single package simplifies finances and cuts actual expenses.

Review your subscriptions every three months, cancel what you hardly use, and alternating streaming services monthly can be a practical tactic for saving money.

Time to decide: choose the platform that suits your time, taste, and budget.

Important:Align your monthly or annual budget with the number of screens you need and whether you require 4K/HDR. Determine how much time you actually have to watch and prioritize catalogs that offer movies and series you will use.

Consider access across all your devices and whether you need sports or live channels (Globoplay, Disney+, or Max). Research original content that justifies the subscription (Netflix, Apple TV+, Prime Video).

Compare the total cost with annual discounts, carrier bundles, and free trials (Prime, Apple, Globoplay, Paramount+). Start with a central platform and supplement seasonally. It's a shame to keep accounts you hardly use; review and adjust them frequently.